About substitution codes

Substitution codes are tags that let you insert attributes to personalise emails, documents and other correspondence. For example, substitution codes can appear in the subject line of an email or in the email's body. The clients own information is displayed when the message is delivered.

Note:

All substitution codes are case-sensitive.
Enter a space before and after a substitution code when you insert a substitution code into a line with other data or text.
If you insert a substitution code, and the attribute is not populated, the string will appear blank in the email or message.